About Us

Leading Mac consultant in LA, serving US firms with tailored tech solutions.

About Second Son Consulting

There’s a reason why we’re the largest Mac-focused consulting firm in Los Angeles and are hired by firms all over the US. As a leading member of the Apple Consultants Network, we’ve helped small- to medium-sized businesses using macOS, iOS, and iPadOS succeed by delivering tailored technology solutions, IT services, and ongoing support.

We take pride in developing personalized processes and implementing simplified systems tailored to fit the needs of businesses with 5 to 300 employees.

Learn more about how we give back to our community here.

Our business foundation is our relationships. Our clients are people, not just end-users. We take the time to get to know you so that we can learn from one another, which helps us better support you and your teams.

As a technology consulting firm, we believe in clear communication and continuous education. We’ve built a culture where we take pride in being ethical, honest, and transparent. This approach has helped us build a well-respected reputation for quality work, customer service, and pragmatic technology solutions tailored to our clients’ needs.

Our Promise

We perform our due diligence to provide you with quality recommendations and our best work every day. We’re transparent and communicative to build and maintain trust with our clients and provide you with the reassurance your business needs are being met.
Learn more about how we work with you here.

Who We Support

Second Son has a special focus on supporting teams that have Apple centric technology ecosystems. Sometimes that means the entire business, and sometimes that means a department or team of users within a larger corporation. Our understanding of the unique dynamics and technological requirements of macOS-based environments enables us to provide bespoke solutions that optimize performance and productivity.

We cater to a diverse range of SMBs and larger companies across the US in a wide variety of industries: marketing agencies, biotech and pharmaceutical firms, education facilities, real estate investment firms, and more. While we don’t publish clients’ company names, you can read some of their reviews here.

Absolutely. We design, deploy, support, and manage entire IT ecosystems for teams including end-point security, wi-fi and wired networks, internet security, email security, virtual servers, conference room systems, cloud communication tools, and onboarding and offboarding workflows for growing teams. You can read more about our services here.

Yes, 80% of our clients are cross-platform, with some Windows workstations and/or server infrastructure. While we don’t work with Windows-only environments, the interplay and unique needs of cross-platform environments is something we manage on a daily basis.

Definitely. 30% of the users we support are remote users spread across the US and even some in the UK. With the trend towards more virtual companies and hybrid teams over the last few years, our team has honed tools and workflows to effectively support folks across 5 time zones.

Yes, sometimes on-site services are needed and if the user isn’t in LA, we have trusted friends and colleagues in most major metropolitan areas in the US that can step in and lend a local hand.

We work with teams as small as 7 users and as large as 350. We tailor our relationships to meet the needs of the team, from managing all of their IT, to working with their in-house IT teams to augment the skills and experience needed to manage their fleet of Apple devices.

At the same time, my father was a computer consultant who sold and installed mainframe systems in the 70s and 80s. He ultimately left the industry after many years of fighting dishonest and predatory sales tendencies pushed by his superiors, and feeling like he couldn’t honestly serve his customers.

My first few jobs after college were working for small, family-owned businesses, where I found myself watching my bosses try to grapple with the technology decisions needed to keep their companies up and running effectively. It felt like déjà vu.

All of this led to the realization that there must be a better way. I knew there was a way to be a technology advocate for our clients and rather than sell them products—help them learn about their company’s technology needs, help them find practical solutions, educate them as to how they can leverage them to grow their business, and engender a long-term, trust-driven relationship in the process.

I’m proud to say that through diligence, perseverance, and staying true to our core values and mission, our team has made this happen. We have clients that have been with us since the doors opened back in 2003 (and some from even before then!), and we value how extremely unusual that is in our industry. We are grateful for and thankful of their trust and business every day.

Rob Calvert

President & Founder

Our History

In 2003, I opened Second Son Consulting out of a gut-driven certainty. I knew, against all that I had witnessed, it was possible to create an IT services firm focused on helping small-to-medium business owners make pragmatic and long-term decisions about technology, while also built out of honest, hands-on, and educational service that would nurture a longstanding relationship with each and every client for years to come.

When I was a kid, I can’t tell you how many times I heard my mom and step-dad complain about how they couldn’t trust the IT company supporting the non-profit trade association they ran for 27 years. They felt they were being patronized through tech-talk and that they weren’t being given the chance to educate themselves, thereby allowing them to make informed decisions.

Our Ethics